Our Name & Logo
Our name and logo are inspired by a migratory bird, much beloved by all (yes, all;) ) Icelanders. Her name is lóa (English: European Golden Plover; Latin: pluvialis apricaria),.
Lóa is endearingly called vorboðinn ljúfi, the sweet harbinger of spring, as she arrives in early April each year,
On her arrival, lóa encourages us to be industrious and positive. In a well-known Icelandic poem, lóa is said to banish drudgery, while also symbolising the return of sun and growth.
So, why lóa? Well, Lóa is a constant, even if migratory, and represents positive things about Iceland (the sun is specifically mentioned) as well as qualities of all its people, native speakers and non alike.
And finally, Lóa also represents what all students do & have when faced with something new, like a language course: hard work & hope.